Introducing Our Powerful New Partnership
We're thrilled to announce our new relationship with the Hubzu Auction Platform, giving your listing unprecedented exposure through our exclusive Dual Path Marketing approach.
This partnership connects your property with Hubzu's network of over 2.6 million registered users—serious buyers actively looking for their next property investment. Best of all, this expanded marketing reach comes at absolutely no additional cost to you as a seller or listing agent.
The Power of Dual Path Marketing
Dual Path Marketing is a home-selling strategy that runs two parallel channels at the same time: a traditional MLS listing and a Hubzu online auction. Most sellers rely on one method. Dual Path Marketing uses both simultaneously, doubling exposure without doubling cost.
Traditional Listing Path
The traditional MLS listing path reaches local buyers through standard real estate channels.
MLS exposure and standard showing traffic
Open houses and private tours
Standard offer review and negotiation
Hubzu Auction Path
The Hubzu auction path reaches Hubzu's network of 2.6 million+ registered buyers through time-limited competitive bidding.
Mass buyer exposure to 2.6M+ registered users
Time-boxed bidding creating urgency
Transparent competitive price discovery
When both paths run simultaneously, they create competitive urgency. Buyers on the MLS see auction activity; auction bidders see traditional market interest. This cross-channel pressure often results in faster offers and higher final sale prices.
KW Default Solutions offers Dual Path Marketing through the Hubzu Broker Affiliate Program at no additional cost to sellers or listing agents. The buyer pays a buyer's premium, keeping the seller's net proceeds intact.
Key Benefits for Sellers
Expanded Exposure
Instantly reach millions of qualified buyers beyond traditional MLS listings. Your property gains visibility with Hubzu's 2.6 million+ registered users actively searching for properties.
Built-in Urgency
Auction timelines create natural deadlines that motivate buyers to act quickly, often resulting in faster sales compared to traditional listing methods.
Competitive Bidding
The transparent auction format encourages multiple buyers to compete, often driving the final price higher as bidders see real-time interest and adjust their offers.
